Why Are People Pouring Coke on Their Bodies???

What is it? It’s the new popular new tanning method… And the crazy part is, this stuff really does work. Which is to say, it makes you look tanner. According to Allure, that’s because “the soda contains a caramel dye, which when applied to the skin, can give it that coveted characteristically bronzed tone.” Read the whole story here.